diff --git a/playbook.yml b/playbook.yml
index e9b63e6..9c4f372 100644
--- a/playbook.yml
+++ b/playbook.yml
@@ -196,7 +196,7 @@
     ansible.builtin.replace:
       path: "{{ kubeconfig.path }}"
       regexp: '(server:)127\.0\.0\.1(:6443)$'
-      replace: "\1{{ cluster.virtualip | ansible.utils.netaddr('ipaddr') }}\2"
+      replace: "\\1{{ cluster.virtualip | ansible.utils.netaddr('ipaddr') }}\\2"
   - ansible.builtin.slurp:
       src: "{{ kubeconfig.path }}"
     register: foo